"Is breakfast included?" means four different things
Breakfast is the single most frequent pre-arrival question and the one most often answered with a word. "Included" tells the guest nothing about whether it is a buffet or a pastry, whether it ends at nine or ten-thirty, whether their flight at six means they miss it entirely, or whether a child eats free. Each of those is a fact the hotel knows and most websites answer none of them.
Say what it is, not only that it exists
A hot buffet, a continental spread, a plate brought to the table, or coffee and a croissant are four different products and guests have a strong opinion about which they are paying for. Describe it in one sentence and the expectation arrives correct. The disappointment at eight in the morning is not about food, it is about a word that was doing too much work.
Serving hours decide whether it is worth anything
Breakfast from seven to nine is useless to a guest with a nine-fifteen meeting and perfect for one catching a train. Publish the hours, publish the different hours at weekends, and publish what a guest leaving before service can have instead. That last answer is usually yes to something, and almost never written down.
Children, diets and the rest of the day
Whether children eat free and up to what age, whether there is anything for a guest who does not eat what the buffet offers, whether lunch and dinner exist at all, whether the kitchen closes before a late arrival lands. Each of these is asked before booking by the guest for whom it is decisive, and each one is a published fact or a lost booking.
Never confirm that a specific requirement can be met
A guest asking whether the kitchen can handle a severe allergy needs a person, not a policy. The assistant can say what the kitchen normally offers and that the request will reach the kitchen; it must not say that the requirement will be accommodated, because that is a promise about a particular morning and a particular chef.
Frequently asked questions
What should a hotel publish about breakfast?
Why is "included" not enough?
Can an assistant confirm that a dietary requirement will be met?
What about guests leaving before breakfast opens?
Which languages can a guest ask in?
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